norse projects x new balance 770 lucem hafnia | New Balance 204L
The New Balance 204L is a brand new lifestyle-focused silhouette introduced in the Summer of 2025. Featuring a low-profile construction and a slimmer look and feel, the 204L tackles one of the biggest trends in sneakers by combining thoughtful design and sport heritage.
With its roots in track running, the New Balance 204L will be a major component of the brand’s lifestyle strategy in 2025 and 2026. Several collaborations are already in the works, including the likes of Kith, Auralee, and more.
The New Balance 204L is set to release in the U.S. on July 30th, 2025 for $109.99.
The New Balance 204L Softens Up In “Timberwolf”
If there’s any one lifestyle trend New Balance hasn’t already covered, it’s the low-profile movement. adidas has the Samba, PUMA has the Speedcat, and Nike...
The New Balance 204L Checks Off An Essential “Silver Metallic” Pack
What if the tech runner and slim-Socks shoe trends were combined in one sneaker? In short, that’s essentially the idea behind the New Balance 204L;...
Ronnie Fieg Gets Unusually Colorful For The Kith x New Balance 204L
Ronnie Fieg and KITH kawhi been a part of the early dates for a litany of fresh New Balance models, getting involved in the past...
AURALEE Debuts New Balance 204L Collaboration For SS26
New Balance has proven they don’t necessarily need outside help to make a splash with “demolish types,” but their ironclad partnership with AURALEE certainly doesn’t hurt. The...
norse projects x new balance 770 lucem hafnia | Basketcase Leads The New Balance 204L Charge With A Collaboration For Paris Fashion Week
The New Balance 204L is ready to break through this Fall 2025, and California-based Basketcase has been tapped to lead the charge with an expertly...
New Balance Is Ready To Go Low Profile Mode With The 204L
The world of sneakers is firmly in its slim era, a movement catalyzed by the over-saturation of chunky “dad” shoes and thick-Socks bottoms. Trends typically...