nike toki slip on girls shoes sale | Beyond the Drop: Inside the Tom Sachs x Nike Mars Yard 3.0 Experience

Last week we had the pleasure of working on the release of the Tom Sachs x Nike Mars Yard 3.0. Not only was it a pleasure to work on the campaign and the ISRU program throughout the summer, but also seeing you all turn up for the moment. 

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So prior to the release day, we wanted to write a little something-something to highlight why this wasn’t just another collab.

• Performance upgrades: Natural rubber outsole + Nike React foam + a carbon-fiber shank deliver better cushion, better durability, better responsiveness. This is just another 

• Protection & stability: New TPU toe cap and heel clip for structure, plus redesigned lacing (staggered eyelets, ribbed laces) to fit more foot types. 

• The alpha & feel: The colorway stays true to the Mars Yard tradition—earthy tones, the red Swoosh, that natural + utilitarian mix. But every part, from packaging to small design touches, has been re-engineered. 

• The ritual / commitment behind the drop: The I.S.R.U. (In Situ Resource Utilization) app & challenge system. It’s not just “click to cop.” You’re encouraged to build habits, break old ones, engage. This adds a deeper layer to the release—one that rewards participation. 

Here are some images of the campaign we put together. 

And finally, the in-store installation: 

Thank you so much for being a part of this.